Categories and things to Consider When Selling on Facebook Marketplace

Categories and things to Consider When Selling on Facebook Marketplace

Categories and things to Consider When Selling on Facebook Marketplace – Imagine unwinding on the sofa after a hard day at work, only to find that your television has just one channel. You’d be puzzled, annoyed, and dissatisfied. When people are given options, they react better, and it’s even better when the options are linked to activities they already do. We used to go to Blockbuster with our popcorn and sweets and pick out a movie. It makes sense. It’s the same when choosing a sales channel strategy: you want to provide your consumers with a range of alternatives.

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Buyers are increasingly choosing online transactions over in-person purchases, according to the BigCommerce 2018 Omnichannel Report. According to demographics, only 9.6% of Gen Z respondents purchased anything in a physical shop in the preceding six months. That’s a lot less than past generations spent in a real shop — a fraction of what earlier generations would have spent at a real shop (Millennials at 31.04 percent, Gen X at 27.5 percent, and Baby Boomers at 31.9 percent respectively).

What is Facebook Marketplace?

Marketplace allows users to search for, buy, and sell goods. People may be able to find what they’re searching for by filtering results by area, category, and price. By listing, you can reach buyers where they are already. You can contact buyers where they are already by listing on Marketplace.

Facebook is a crucial tool for businesses looking to sell their products to specific audiences. Facebook Marketplace, previously exclusively available as a peer-to-peer shopping marketplace, has now expanded to enable merchant selling. As the retail industry grows more omnichannel, with more and more opportunities to sell in different places, Facebook Marketplace allows brands to benefit from existing Facebook interactions. More than 800 million people use Marketplace each month to explore, buy, or sell items, according to data from October 2018, giving merchants the potential to boost discovery and sales of critical products in a place where their customers are currently shopping for Items.

Do keep in mind that Facebook Marketplace is currently only available for US merchants. 

Here’s all you need to know about using Facebook Marketplace right now. Do you need to get your company online quickly? Create, run, and scale the internet business of your dreams. Essentials allow you to be up and running in less time and at a lower cost.

Choose the greatest features and functionality for showcasing your products and running your business – on a platform that will allow you to expand rather than constrain you.

Facebook Marketplace Categories

People and brands may list items in the following categories:

  • Classifieds.
  • Clothing & Accessories.
  • Deals.
  • Electronics.
  • Entertainment.
  • Family.
  • Hobbies.
  • Home & Garden.
  • Housing.
  • Vehicles.

Shoppers may choose to browse certain categories, all categories, or search for a specific product.

Things To Consider When Selling on Facebook Marketplace

Orders must be shipped within three days and received within seven days.

For firms who manufacture handmade goods to adjust the amount offered to account for supply and demand difficulties.

Not all eCommerce platforms sync with Facebook Marketplace.

Below are examples of eCommerce platforms Facebook Marketplace is partnered with.

  • BigCommerce.
  • ChannelAdvisor.
  • ShipStation.
  • Shopify.
  • Zentail.
  • Quipt.
  • CommerceHub.

There will be lots of communication/messages from buyers.

On Marketplace, as with any other sales channel, you’ll get questions from individuals who would love to buy your product or who have already bought it and are figuring out how to get it. For pre-and post-purchase inquiries, you’ll want to perfect your tone and communication templates for customers swiftly. Customer service communications are an underutilized tool for showcasing your brand’s personality and delighting customers. And that’s all we could give about “Categories and things to Consider When Selling on Facebook Marketplace”

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